Business Communications Book
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Nájdených 188 záznamov (zobrazujem 121 až 140)
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Influential Internal Communication: Streamline Your Corporate Communication to Drive Efficiency and Engagement (Field Jenni)Streamline your organizations communication with the powerful and easy-to-follow methodology presented in this book, featuring insight from experts including Simon Sinek and Bren Brown. Better communication will mean better business practice company-wide as well as increased employee engagement, hap... |
48,84 € |
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Marketing Communications Management: Analysis, Planning, Implementation (Copley Paul)Praise for the first edition: An excellent text for exploring marketing communications in the 21st century. - Ann Torres, Lecturer in Marketing, National University of Ireland, Galway First rate and comprehensive. This book has got it just right: a rich blend of academic underpinning and practi... |
60,00 € |
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Beijing RulesLONGLISTED FOR FINANCIAL TIMES AND SCHRODERS BUSINESS BOOK OF THE YEAR AWARDA FINANCIAL TIMES BUSINESS BOOK OF THE YEAR'Excellent . . . reveals an insidious matrix of spying, deception, censorship and repression . . . compelling' Daily Telegraph'A timely read . . . Chilling . . . Startling . . . A p... |
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14,95 € |
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Professional Security Management: A Strategic Guide (Swanson Charles)Historically, security managers have tended to be sourced from either the armed forces or law enforcement. But the increasing complexity of the organisations employing them, along with the technologies employed by them, is forcing an evolution and expansion of the role, and security managers must me... |
72,52 € |
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The People Business: How Ten Leaders Drive Engagement Through Internal Communications (Dunstan Annabel)The People Business offers readers a unique, inside perspective on what works and what doesnt in the world of corporate internal communication and strategy. Featuring interviews with senior practitioners from a diverse range of leading firms, the book offers a refreshingly honest perspective on the ... |
51,08 € |
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Crucial Conversations: Tools for Talking When Stakes Are High (Switzler Al)Keep your cool and get the results you want when faced with crucial conversations. This New York Times bestseller and business classic has been fully updated for a world where skilled communication is more important than ever. The book that revolutionized business communications has been updated fo... |
17,16 € |
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Reputation Management: The Future of Corporate Communications and Public Relations (Langham Tony)A good reputation is vital to success in business and in life. Organisations with the best reputations outperform rivals in a myriad of tangible ways; they recruit higher quality staff, succeed with smaller marketing budgets, and exert greater influence over Governments. Although in the long term re... |
38,96 € |
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The Unpublished David Ogilvy (Ogilvy David)Ogilvy is the creative force of modern advertising.--The New York Times First collected by his devoted family and colleagues as a seventy-fifth birthday present, The Unpublished David Ogilvy collects a careers worth of public and private communications--memos, letters, speeches, notes, and intervie... |
13,28 € |
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CompTIA Security+ SY0-501 Exam Cram (Barrett Diane)CompTIA Security+ SY0-501 Exam Cram, Fifth Edition, is the perfect study guide to help you pass CompTIAs newly updated version of the Security+ exam. It provides coverage and practice questions for every exam topic. The book contains a set of 150 questions. The powerful Pearson Test Prep practice te... |
42,12 € |
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Effective Business Communication for Dummies (Jill Schiefelbein)Make sure your voice gets heard in any situation--and learn to listen, too Effective Business Communication For Dummies gives you the tools you need to communicate better, both in and outside of the office. You want to build strong relationships, and youll need strong communication skills to do it.... |
19,44 € |
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Hidden Hand: Exposing How the Chinese Communist Party Is Reshaping the World (Hamilton Clive)Heavily sourced, crisply written and deeply alarming. The Times This is a remarkable book with a chilling message. Guardian The Chinese Communist Party is determined to reshape the world in its image. The party is not interested in democracy. It sees only a bitter ideological struggle with the Wes... |
11,40 € |
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The Art of War (Sun Tzu)Preserved in China for more than 2,000 years before it was brought to the West by the French, this compact little book is widely regarded as the oldest military treatise in the world. Rumored to have been used by Napoleon in his campaigns to conquer Europe, it today retains much of its original meri... |
5,20 € |
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An Introduction to Interaction: Understanding Talk in the Workplace and Everyday Life (Garcia Angela Cora)An engaging introduction to the study of spoken interaction, this book provides a thorough grounding in the theory and methodology of conversation analysis. It covers data collection, techniques for analysis and practical applications, and guides students through foundational and new research findin... |
43,64 € |
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Speaking Your Way to Success (Lindsell-Roberts Sheryl)In Speaking Your Way to Success, Sheryl Lindsell-Roberts draws on 25 years of experience as a business communications expert to deliver straightforward guidelines for today s professionals on how to speak powerfully and effectively. Whether talking in front of a large group or engaging in a one-to-o... |
16,32 € |
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Business Models for Teams: See How Your Organization Really Works and How Each Person Fits in (Clark Tim)Are you frustrated by... - Explaining and re-explaining what people on your team should do? - Solving problems that others should be able to solve for themselves? - Supervising and micromanaging, rather than strategizing and leading? Business Models for Teams will help you overcome these problems.... |
29,36 € |
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Corporate Conversations: A Guide to Crafting Effective and Appropriate Internal Communications (Holtz Shel)Everything a company says sends a message to its employees. Organizations that communicate well with their employees boast higher profitability, better customer acquisition and retention, and enhanced reputation. Without a strategically managed employee communications strategy, results suffer. Corpo... |
24,36 € |
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Industry 4.0: The Industrial Internet of Things (Gilchrist Alasdair)- A unique book on business to business (b2) Internet of Things (IoT); most IoT books face the consumer. - Apress is a leading publisher of Maker and Internet of Things books. - Industry 4.0 as a model for re-industrialization of existing manufacturing and other tradition-based industries Alasdair... |
66,96 € |
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The Dark Side of Marketing Communications: Critical Marketing Perspectives (Hill Tim)What fuels capitalism and what stops it from collapsing? Does marketing communications support and sustain the economic and political status quo? This book is not about describing the ways in which businesses can optimize the messages they put across or about adding to the marketing communicators t... |
46,00 € |
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CommunicAsian: How Asias Rise Is Shaping the Future of Communications, and How to Plan for It (Stelling Oliver)The rise of Asia has changed the world, now shaped by greater global connectivity, geopolitics and shifting spheres of influence. Tapping into research and decades of experience in the worlds fastest-moving markets, this book makes a compelling case for a new and future-ready approach to communicati... |
41,84 € |
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Good Company: How to Build a Business Without Losing Your Values (Dexter Julietta)In a highly competitive world, many think business success means being ruthless: maximizing short-term return for shareholders, cutting overheads, crushing competition, and expanding at an exponential pace. Nothing says this more than Silicon Valley with its macho mantras like Move fast and break th... |
11,28 € |
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