Business Communications Book
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Nájdených 188 záznamov (zobrazujem 161 až 180)
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The Changing World of Mobile Communications: 5g, 6g and the Future of Digital Services (Ahokangas Petri)This open access book from the worlds first 6G Flagship research program at the University of Oulu, Finland, provides a multi-disciplinary and insightful overview of the subject, with contributions from experts in the field. Todays fourth generation of mobile connectivity services (4G) are available... |
40,68 € |
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Brand Bewitchery: How to Wield the Story Cycle System to Craft Spellbinding Stories for Your Brand (Howell Park Louis)Brand Bewitchery is for leaders of purpose-driven brands who seek a proven system to clarify their brand story, amplify their impact and simplify their life. The book guides readers through the Story Cycle System(TM) to craft their overarching brand narrative, a process that has grown business by as... |
19,08 € |
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Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience (Nahai Nathalie)It all feels pretty overwhelming right now. People are feeling uncertain and disillusioned. How do business leaders create resilient organizations that can reassure people, deliver and truly connect with a values-driven audience, often through digital-first channels? Explore how your customers and... |
20,24 € |
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Scholarly Communications: A History from Content as King to Content as Kingmaker (Regazzi John J.)Scholarly Communications: A History from Content as King to Content as Kingmaker traces the development of scholarly communications from the creation of the first scientific journal through the wide diversity of professional information services today. Unlike any other book, this work examines the c... |
80,00 € |
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The Apology Impulse: How the Business World Ruined Sorry and Why We Cant Stop Saying It (Cooper Cary)WINNER: American Book Fest Best Book Award 2020 - Communications/Public Relations WINNER: NYC Big Book Award 2020 - Marketing and Public Relations Saying sorry is in crisis. On one hand there are anxious PR aficionados and social media teams dishing out apologies with alarming frequency. On the ot... |
21,00 € |
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CommunicAsian: How Asias Rise Is Shaping the Future of Communications, and How to Plan for It (Stelling Oliver)The rise of Asia has changed the world, now shaped by greater global connectivity, geopolitics and shifting spheres of influence. Tapping into research and decades of experience in the worlds fastest-moving markets, this book makes a compelling case for a new and future-ready approach to communicati... |
41,84 € |
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Plunketts Internet of Things (IoT) & Data Analytics Industry Almanac 2023: Internet of Things (IoT) and Data Analytics Industry Market Research, Stat (Plunkett Jack W.)This carefully researched book covers exciting trends in the dynamic technologies and business sectors of the Internet of Things (IoT) and Machine-to-Machine Communications (M2M). Many industries have put IoT and networked M2M sensors or nodes to work and continue to invest very heavily in advanced ... |
474,16 € |
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Crucial Conversations: Tools for Talking When Stakes Are High (Switzler Al)Keep your cool and get the results you want when faced with crucial conversations. This New York Times bestseller and business classic has been fully updated for a world where skilled communication is more important than ever. The book that revolutionized business communications has been updated fo... |
17,16 € |
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How to Talk to Anyone at Work: 72 Little Tricks for Big Success Communicating on the Job (Lowndes Leil)From the bestselling author of How to Talk to Anyone comes a book dedicated to helping business professionals at any level communicate for success on the job You face tough communication challenges every day at work, both in person and online--a toxic boss, backstabbing coworkers, office politics, ... |
32,00 € |
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An Introduction to Interaction: Understanding Talk in the Workplace and Everyday Life (Garcia Angela Cora)An engaging introduction to the study of spoken interaction, this book provides a thorough grounding in the theory and methodology of conversation analysis. It covers data collection, techniques for analysis and practical applications, and guides students through foundational and new research findin... |
123,52 € |
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The Unpublished David Ogilvy (Ogilvy David)Ogilvy is the creative force of modern advertising.--The New York Times First collected by his devoted family and colleagues as a seventy-fifth birthday present, The Unpublished David Ogilvy collects a careers worth of public and private communications--memos, letters, speeches, notes, and intervie... |
13,28 € |
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Hospitality Management: People Skills and Manners on and off the Job (Pont Lyn)Hospitality Management is a career and life reference for both seasoned executives and new hires. This book positions associates to work comfortably in a global environment and to interpret the cultural expectations of their guests. The author, Lyn Pont, PhD, is a motivational public speaker and edu... |
18,40 € |
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Proverbs: A Mentor Commentary (Kitchen John A.)The escalating growth of our technological knowledge in the last century has been nothing short of breathtaking - but has it rendered us wiser? Or godlier? We have lost something priceless, and seem to be trying to replace it with more and more information. We need wisdom! Communications technolo... |
26,00 € |
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Reputation Management: The Future of Corporate Communications and Public Relations (Langham Tony)A good reputation is vital to success in business and in life. Organisations with the best reputations outperform rivals in a myriad of tangible ways; they recruit higher quality staff, succeed with smaller marketing budgets, and exert greater influence over Governments. Although in the long term re... |
38,96 € |
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The Dark Side of Marketing Communications: Critical Marketing Perspectives (Hill Tim)What fuels capitalism and what stops it from collapsing? Does marketing communications support and sustain the economic and political status quo? This book is not about describing the ways in which businesses can optimize the messages they put across or about adding to the marketing communicators t... |
46,00 € |
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Business Models for Teams: See How Your Organization Really Works and How Each Person Fits in (Clark Tim)Are you frustrated by... - Explaining and re-explaining what people on your team should do? - Solving problems that others should be able to solve for themselves? - Supervising and micromanaging, rather than strategizing and leading? Business Models for Teams will help you overcome these problems.... |
29,36 € |
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Professional and Business Communication: Personal Strategies for the Post-Digital World (Hartley Peter)This new edition of Professional and Business Communication is an ideal core communications textbook for students on business, management, and professional courses preferring a practice-focused and colloquial approach that combines accessibility with key theory. Techniques and processes detailed in ... |
51,76 € |
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Visual Leaders: New Tools for Visioning, Management, & Organization Change (Sibbet David)What Visual Meetings did for meetings and Visual Teams did for teams, this book does for leaders Visual Leaders explores how leaders can support visioning and strategy formation, planning and management, and organizationchange through the application of visual meeting and visual team methodologies ... |
29,24 € |
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Making Meetings Work: The Art of Chairing (Hooper Richard)This short, accessible book on the art of chairing is an indispensable guide to help Chairs and meetings (of all types) to work more effectively. There are millions of meetings every day in public and private organisations. A poor Chair can lead to unproductive meetings, weak outcomes, unclear actio... |
33,36 € |
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Hidden Hand: Exposing How the Chinese Communist Party Is Reshaping the World (Hamilton Clive)Heavily sourced, crisply written and deeply alarming. The Times This is a remarkable book with a chilling message. Guardian The Chinese Communist Party is determined to reshape the world in its image. The party is not interested in democracy. It sees only a bitter ideological struggle with the Wes... |
11,40 € |
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